Video

Last week I had the opportunity to meet with Monica Priebe of BBN3, a Vancouver based video marketing and production company. Monica is the Business Development Manager for SoMedia Networks which owns BBN3.

The reason we met was to discuss BBN3’s  latest offering: professional video production services for businesses.

The idea is to give companies the ability to have video professionally produced at accessible rates. Basically they are aiming to make high quality, professional video production available to businesses at a fraction of the traditional cost by tapping into their nation wide network of video journalists and producers.

Monica had this to say about BBN3’s production capabilities:

“Our production team are experts, having produced 3 television series nationally syndicated in the US in 77% of households, sourcing Video Journalists for our city-by-city news network, BBN3, and having produced corporate video for clients, like Electronic Arts.”

The following is a quick clip from our meeting:

The service sounds pretty cool and I can see it being very useful for companies who are looking to be found by potential customers via services like Youtube.  I especially like the fact that they have a ton of production experience and the ability to tap into a network of experienced producers and video journalists to create and produce high quality video at a reasonable cost.

One of the things we talked about was that video, despite it’s huge uptake in recent years, still remains inaccessible to the majority of businesses. BBN3 is aiming to address this need.

As more and more people consume content via video, whether on the web or via mobile devices, it is becoming more and more important for businesses to use video as a marketing medium. I think the creation of a service like this will help bridge the gap between the apparent need and lack of ability in the marketplace.

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