The written word is the strongest source of power in the entire universe. – Gary Halbert
For those of you who have never heard of Gary Halbert he was perhaps one of the top copywriters of all time. He passed away in 2007 long before his time but during his time, he was able to teach himself copywriting, how to sell via the written word, and grew to become a legend in marketing circles world wide.
Here is a great video of Gary speaking at The System Seminar, run by web marketing legend Ken McCarthy. It’s pretty funny and worth 4 minutes of your time.
If you’d like to sample some of his writing, check out what remains of the Gary Halbert letter, at one time the most popular marketing newsletters of the day.
Hope you enjoyed the quote and the video!