Google recently launched a new website called Google for Advertisers.
The site is an excellent example of how to explain, market and sell your products and services online. (I am already thinking about how I can copy it for this site!)Â
The site uses the example of marketing a pet stick online using the wide variety of Google services available such as Google’s keyword research tools to Youtube and beyond.
I recommend taking a look at the site for a couple of reasons:
a) It’s a great example of how to communicate what your business does
b) It’s a great example of a sales and marketing presentation
c) It does a great job of explaining a large chunk of the online marketing process (with a bias towards using Google services only of course).
There is still a lot that can be done that’s not covered in this presentation but it covers a variety of things such as mobile marketing and video marketing that should be on your radar.