Comments on: Normally I like Seth Godin’s writing, but today….. http://www.adamkillam.com/view-through-clicks-sucks/ Helping companies generate MORE TRAFFIC, MORE LEADS, & MORE SALES! Fri, 12 Feb 2010 23:05:20 -0700 http://wordpress.org/?v=2.8.4 hourly 1 By: Adam Killam http://www.adamkillam.com/view-through-clicks-sucks/comment-page-1/#comment-456 Adam Killam Sat, 07 Nov 2009 00:56:19 +0000 http://www.adamkillam.com/?p=466#comment-456 Hey Kyle, Thanks for the thoughts! Business need to make sales and advertising should do just that. At least on that point I think we see eye to eye. Adam Hey Kyle,

Thanks for the thoughts! Business need to make sales and advertising should do just that. At least on that point I think we see eye to eye.

Adam

]]> By: Kyle Bailey http://www.adamkillam.com/view-through-clicks-sucks/comment-page-1/#comment-455 Kyle Bailey Sat, 07 Nov 2009 00:37:23 +0000 http://www.adamkillam.com/?p=466#comment-455 Well said Adam. I don't necessarily agree with all your points but the first one certainly stands out. Branding is a complete waste of time and energy if it does not translate directly into sales. "Branding is for Cattle" is a great book for those we are obsessed with 'Building Brands' and forget that they need actual sales to pay the bills. P.S. We do lots of branding at E-Cubed but we never ever loose sight of the reason it is supposed to be there. Keep up the great posts! Well said Adam. I don’t necessarily agree with all your points but the first one certainly stands out. Branding is a complete waste of time and energy if it does not translate directly into sales. “Branding is for Cattle” is a great book for those we are obsessed with ‘Building Brands’ and forget that they need actual sales to pay the bills. P.S. We do lots of branding at E-Cubed but we never ever loose sight of the reason it is supposed to be there.

Keep up the great posts!

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