Google has launched a new YouTube business blog to create a place “to turn for the latest in tips, tricks, and feature launches that help you, our partners and advertisers, engage with the audiences you care about.”
This makes a lot of sense as Google recently stated at a conference that YouTube is now the second largest search engine next to Google.
It was only three years ago that Google bought YouTube for 1.65 Billion. In that time they’ve figured out how to monetize the video giant and have added multiple features to make content promotion and marketing easier for small and large brands a like.
If you’re still thinking about adding video to your marketing mix, now’s the time!
(Note to self…stop thinking about it and do it!)